In the past few years, the map has transformed from a static, stylized portrait of the Earth to a dynamic, interactive conversation. Google’s Chief Technology Advocate Michael Jones talks about the future of mapping, and why you’ll never be lost again.
The entire concept of a “map” seems radically different from even a decade ago. It used to be something in a book or on a wall; now it’s something you carry around on your smartphone. Which changes have mattered most? And what further changes should we be ready for?
The major change in mapping in the past decade, as opposed to in the previous 6,000 to 10,000 years, is that mapping has become personal.